Purpose Economy Archives - The Innovation Show

EP 141: “Parallel Mind, The Art of Creativity” with Aliyah Marr

“The Toltecs believe that every human is an artist, and the art we create is our lives.” —Don Miguel Ruiz

Today’s guest uses practical examples and guides us through conceptual, transpersonal art experiments to demonstrate how we can use the power of art to access our inner child, express our buried emotions, and use any form of art as a catalyst to transform our lives.

Pure creativity is an activity that has no predefined destination or purpose, while applied creativity is an activity that always has a goal or application in mind. Pure creativity can be seen as a kind of play, while applied creativity is usually seen as work.

We welcome creative consultant and coach with a stellar list of clients from IBM to American Express and the author of multiple titles including the focus of today’s show “Parallel Mind, The Art of Creativity: The missing manual for your right brain”, Aliyah Marr, welcome to the show

We talk:

Creativity

Left and Right Brain

Open Focus

The Inner Child

The benefit of Limitation

Limiting Beliefs

Internal Dialogues

Overcoming Fear

More about Aliyah here:

Creative Consulting / Coaching Services

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EP 139: “A Child at Heart: Unlocking Your Creativity, Curiosity, and Reason at Every Age and Stage of Life” – Christopher Phillips

EP 139: “A Child at Heart: Unlocking Your Creativity, Curiosity, and Reason at Every Age and Stage of Life” – Christopher Phillips

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Weaving together philosophy, social science and neuroscience research, personal anecdotes and dialogues, A Child at Heart takes a radically different approach to the traditional boundaries between childhood and adulthood to reveal how rather than lapse into adulthood, we can achieve what the Greeks of old call arete—all-around excellence—when we look to children and youth as a lodestar for our development.

Childhood is our primary launching pad, a time of life when learning is more intense than at any other when we gain the critical knowledge and skills that can help ensure that we remain adaptable. This book weaves together the thinking of philosophers from across the ages who make the unsettling assertion that with the passage of time we are apt to shrink mentally, emotionally, and cognitively. If we follow what has become an all-too-common course, we denature our original nature—which brims with curiosity, empathy, reason, wonder, and a will to experiment and understand—and we regress, our sense of who we are will become fuzzier and everyone in our orbit will pay a price.

Mounting evidence shows that we begin our lives with a moral, intellectual, and creative bang, and in this groundbreaking, heavily researched, and highly engaging volume, today’s guest makes the provocative case that childhood isn’t merely a state of becoming, while adulthood is one of being, as if we’ve “arrived” and reached the summit. His life-changing proposition is that if we embrace the defining qualities of youth, we’re not destined to become frail, dispirited, or unhinged, we’ll grow in a way defined by wonder, curiosity, imaginativeness, playfulness, and compassion—in essence, unlimited potential.

We welcome the founder of Socrates Cafe, Maverick philosopher And Author of and the focus of today’s show “A Child at Heart: Unlocking Your Creativity, Curiosity, and Reason at Every Age and Stage of Life” – Christopher Phillips

EP 136: Even Eagles Need a Push: Learning to Soar in a Changing World with thought leader, speaker and bestselling author David McNally

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Discover your strengths, live your dreams! Let go of fear. Discover your true sense of purpose. Live the life you’ve only imagined!

Maximise your creative potential. Find success with dignity. Deal with personal crises.

Why does the thrill of soaring begin with the fear of falling?

How can you overcome that fear and dare to live?

Today’s guest shares some solutions. He has spent over 30 years working with leaders aligning their organisations to inspire individuals, teams, and hundreds, even thousands of people in various settings. He has captured his insights as an entrepreneur, speaker, author and film producer to share the powerful transformation that occurs when people share a common purpose. He has discovered that the key to real growth and profitability is purposeful leaders who build inspiring organisations and iconic brands. His mission is straightforward and clear: To provide people with the knowledge, skills and inspiration to perform at their best.

He is the author of the bestselling books, The Eagle’s Secret– Success Strategies for Thriving at Work and in Life, The Push – Unleashing the Power of Encouragement, My Sacred Journey Through Cancer.

His co-authored book, Be Your Own Brand, also a bestseller, is in its second edition and is now used by many business schools to address the importance of building a strong personal brand.

His latest book is “Mark of an Eagle—How Your Life Changes the World”, which was released last year. It is the third in the eagle trilogy.

Also, an award-winning producer, he has produced two highly praised, inspirational films, The Power of Purpose and If I Were Brave.

The focus for this episode is his bestseller “Even Eagles Need a Push: Learning to Soar in a Changing World”

We welcome David McNally.

We talk:

Confidence
Overcoming setbacks
Thinking
The Inner Critic
Goals
Purpose
Mission
Contribution
Forgiveness
Vision
Commitment
Legacy

More about David here:

https://www.davidmcnally.com/

EP 134: Five Stars with author Carmine Gallo

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As the forces of globalisation, automation, and artificial intelligence combine to disrupt every field and every career, having a good idea isn’t good enough. Mastering the ancient art of persuasion is the key to standing out, getting ahead, and achieving greatness in the modern world. Communication is no longer a “soft” skill—it is the human edge that will make you unstoppable, irresistible, and irreplaceable—earning you that perfect rating, that fifth star.

Carmine Gallo is the bestselling author of many titles including Talk Like TED, The Presentation Secrets of Steve Jobs, The Storytellers Secret and the focus of today’s show “Five Stars: The Communication Secrets to Get from Good to Great”

We talk:

Persuasion offering a competitive advantage
We need to focus on a specific and time specific goal
What we can learn from John F. Kennedy
The NASA story
Interview skills
Why we should keep our presentations brief
Verbal content versus visual content
Corporate storytelling
The Pathos Principle
Origin Stories
The element of struggle
The example of Nike
Psychological Safety
The use of simple language
Winston Churchill
John Chambers, Cisco CEO, Emeritus

More about Carmine and his books here:

http://www.carminegallo.com

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EP 101: Get to The Point with author and strategic communications trainer Joel Schwartzberg

EP 133: The Persuasion Code: Patrick Renvoisé: How NeuroMarketing Can Help You Persuade Anyone, Anywhere, Anytime

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The key to success in sales and marketing often lies in the art of persuasion, but in a world of distractions, it can be challenging to capture the attention of your audience and tap into their decision-making process.

Today’s guest is the founder of SalesBrain, the world’s first Neuromarketing agency, built upon two decades of research on the effect of advertising and sales messages on the human brain to create a breakthrough persuasion strategy. Based on the latest research in neuroscience, media psychology and behavioural economics, today’s guest makes understanding the complex science of persuasion simple.

We will discuss the award-winning persuasion model, NeuroMap™, a science-based, comprehensive yet simple step-by-step process that helps develop successful marketing and sales messages.

This strategy of persuasion is useful in both business and personal success.

Today’s guest is the author of the new book, The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime, Patrick Renvoise

This strategy of persuasion is useful in both business and personal success.

Today’s guest is the author of the new book, The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime, Patrick Renvoisé

We share some of the 188 cognitive biases
We talk recency bias and primacy bias
We share the candy equation, the gain maximisation bet and the loss avoidance bet
We discuss how the biases can be unlocked to maximise our sales or marketing messages
Patrick shares what is happening with our brains and our emotions and how they impact and guide our choices
Patrick shows how marketers need to create the emotion that nudges people towards your product and brand
Patrick discusses how we can unlock sales using the Salesbrain models and NeuroMap
Patrick shares the 6 stimuli for persuasive messages
We discuss the 6 persuasion elements and the 7 persuasion catalysts

More about Patrick Renvoisé and Neuromarketing here:

https://www.salesbrain.com/

The book is here:

http://a.co/d/gxUGe0H

EP 131: The Human Workplace: People-Centred Organizational Development with Andy Swann

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“The digital transformation is over. We live in an age where digital is the default setting. Anyone who is yet to transform is either obsolete or on the way there.” – Andy Swann

The modern world and old organizations are not compatible. Right now, we’re communicating, thinking, collaborating, sharing, working and playing in ways that couldn’t have been imagined two decades ago, yet somehow many of our businesses and the structures employed to operate them remain the same, carrying on in the way they always have. There are many reasons why this is completely unsustainable and we’re going to explore these as we journey through what makes a human workplace.

The human workplace is one that adapts, innovates fast, involves everyone, communicates, understands and acts in perpetuity. It creates relationships rather than transactions. People are emotional, responsive, individual. That’s what our organizations need to be, creating a story and telling it in their own way.

Our guest is the author of The Human Workplace: People-Centred Organizational Development, Andy Swann

We talk:

The Startup Myth
Collective Energy
Purposeful Organisations
The definition of A human workplace
Connection with community
Agility
Complex, dispersed organizations
Purpose = Survival + X
When the community thrives, the organization thrives.
The problem with hierarchy (is not what you think)
The organisation as a platform
Just enough structure to thrive
Holes and wholes?
Scaling up startups and the Dunbar number.
Why and how does personal purpose come before company purpose?

More about Andy Swann here:

https://andyswann.co.uk/

EP 127: Where Others Won’t: Taking People Innovation from the Locker Room Into the Boardroom with Cody Royle

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In the corporate world, we’re fast realizing that people are our largest source of competitive advantage. The problem is, all of our systems and structures are set up for products, services and technology to give us an edge over our rivals. But whether it’s recruitment, leadership, culture or high-performance, pro sports has been quality-testing people strategies for decades, and now contains a treasure trove of ideas for you to harness. Through in-depth interviews and meticulous research, Where Others Won’t dives deeper than ever before into professional sports from around the world.

We are joined by author of “Where Others Won’t: Taking People Innovation from the Locker Room Into the Boardroom”, Cody Royle

We talk:

Team building
Leadership
Hiring
Innovation
Outside-the-box thinking
Best Principles
Leaders as Coaches
and much more.

More about Cody here:

https://medium.com/where-others-wont

EP 119: Trustology: The Art and Science of Leading High-Trust Teams with Speaker, Author, Consultant, Richard Fagerlin

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“Trust is not what we “do”—it is what results from what we do.” – Richard Fagerlin

Of the thousands of books published each year on leadership, management, self-help, and motivation, very few offer practical tools and solutions to the number one challenge in business: trust.

With trust, our relationships flourish, our productivity rises, and we have high personal and professional satisfaction. A trust-filled atmosphere lets people take risks, allowing innovation and creativity to thrive. Your team’s collective sense of self-worth and purpose becomes a beacon of light for others to follow. The healthy, dynamic atmosphere is contagious, and it raises the bar for your entire organisation. Higher productivity and lower turnover create a more profitable business. High trust is the currency of greatness.

We welcome founder and president of Peak Solutions, globally renowned speaker, consultant and author of Trustology Richard Fagerlin.

In this episode, we address questions like:

What is trust?

Is trust earned?

Who is responsible for trust?

How do you grow trust with others?

What does it mean to be trustworthy?

How can I lead my team to be a high-trust team?

How do I find out how much trust my team has now?

How can team members hold each other accountable for high-trust behaviour?

Any high-trust relationship involves at least two people, so there are always two things to think about regarding trust: Do you trust them? Do they trust you?

How do you build trust in your children?

The premise is that both are your responsibility.

A high-trust relationship requires that you trust the other person and that they trust you back.

More about Richard and his work here:

https://richardfagerlin.com

http://www.trustologybook.com

https://www.peaksol.com

EP 115: The End of the Firm-Based Strategy and Rise of New Models for Explosive Growth with Ralph Welborn, PhD

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The business logic of the past decades no longer applies. A changed competitive world requires a new strategic question: “Where is the value being created — and destroyed — in the ecosystem in which you’re engaged, and what do you do about it?”

Ralph Welborn, PhD is today’s guest. Ralph has held a variety of leadership positions, including CEO of Imaginatik, where he received the European CEO award in 2016; he has been leader of IBM’s Strategy & Transformation business in the Middle East and Africa; and senior vice president of KPMG Consulting and is also co-founder of an e-commerce company, today’s focus is his truly excellent book: Topple – The End of the Firm-Based Strategy and Rise of New Models for Explosive Growth.

Ralph will share specific lessons and insights for every sized organization to make sense of the changed competitive environment, including:

What is your ecosystem? — Who comprises it, and what is driving the shifts in value?

How, instead of pushing products, do you own a problem, meet a specific customer need and/or tackle specific friction?

What are the implications of the new strategic questions on where you play and, most importantly, how you execute?

What are the new capabilities critical to do so?

Who and how do you engage to orchestrate capabilities to capture the new sources of value in new ways?

EP 113: Build It: The Rebel Playbook for World-Class Employee Engagement with Debra Corey

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The current way of treating people at work has failed. Globally, only 30% of employees are engaged in their jobs, and in this fast-paced world, that’s just not enough. The world’s best companies understand this and have been quietly treating people differently for nearly two decades.

Now you can learn their secrets and discover The Engagement Bridge™ model, proven to build bottom-line value for companies through sustainable employee engagement.

Debra Corey is the author of Effective HR Communication and the co-author of “The Rebel Playbook for Employee Engagement,” with the founder of Reward Gateway Glenn Elliott.

We discuss:

Stats on employee engagement

How new data has led to more investment in this field

The Engagement Bridge™ model

Open honest feedback

Purpose mission values

Leadership

Management

Job design

Learning

Recognition

3 underpinning elements

Pay benefits

Wellbeing

Workspace

The 5 generations in the workplace

The iceberg of ignorance

4% front Line problems are known by management

9% are known by team management

74% known by managers

100% by employees

Monkey Fairness Experiment we mention is here:

You can find out more about Debra here:

https://www.rewardgateway.com/blog/author/debra-corey

More about Debra here:

https://www.rewardgateway.com/blog/author/debra-corey

EP 110: The Truth about Consumers and the Psychology of Shopping: Consumer.ology with Philip Graves

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If we depend on market research to dictate business decisions, today’s guest explains how this is a big mistake. Market research cannot predict buying decisions because it focuses on the conscious mind, like most of our daily decisions in life and business. we make them unconsciously.

With corporate risk aversion at an all-time high, it’s no surprise that marketing professionals increasingly reach for market research to support their strategies. Then, if products and marketing campaigns fail, they blame the research.

While this episode is invaluable for all business owners and marketers – it will equally help us understand any customer better, but also understand ourselves.

Today’s guest has had no hesitation in calling out a multi-billion dollar industry for its frailties and suggesting a better way. We welcome consumer behaviour expert and author of the best-seller ‘Consumerology: The Truth about Consumers and the Psychology of Shopping’, Philip Graves

We talk: Focus groups versus real life situations?

Why Asking Is Fruitless

Brand Fails such as New Coke and The Post Office rebranding as Consignia

How brands like Red Bull succeeded in face of bad focus group research

Simplification and Stickiness

The misattributing of consultancy spend

The importance of the entrepreneurial gut feeling

The importance of Social proof

The biases that sway our decisions

The Philip Graves AFECT Model Analysis (of behavioural data) Frame (of mind) “Environment” “Covert study” “Timeframe”

You can find out more about Philip including where to buy his book here: http://philipgraves.net/

EP 107: Be More Pirate with social entrepreneur and author Sam Conniff Allende

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Steve Jobs famously said “I’d rather be pirate than join the navy”, on this show we will discuss what Steve Jobs meant by this.

From rogues to role models: Be More Pirate reveals the radical strategies of Golden Age pirates, and updates them into clear solutions for making your mark on the 21st Century.

Be More Pirate draws parallels between the strategy and innovation of legends like Henry Morgan with modern-day rebels, like Elon Musk, Malala and Blockchain, and reveals how to apply their tactics to life and work today.

Social entrepreneur and author Sam Conniff Allende shares the parallels and the principles we can draw to make a difference in our world today for the generations of tomorrow.

Sam shares the 5 key principles practised by pirates, which we can use today:

Rebel – stand up to status quo
Rewrite – bend and rewrite rules
Reorganise – collaborate to achieve scale
Redistribute – fairness, share power
Retell – weaponise your story to establish and spread their legacy

Sam leaves us with the profound message of C.S. Lewis “Good and evil increase at compound interest. That’s why the little decisions we make every day are of infinite importance. the smallest good act today is the capture of a strategic point from which, a few months later, you may go on to victories you never dreamed of”.

You can find out more about Sam and the book here:

https://www.samconniff.com/

https://www.bemorepirate.com/

http://livity.co.uk/

Tags: Sam Conniff Allende, Be More Pirate, Livity, Rebel, Rewrite rules, Disruption, Innovation, Social Entrepreneur, Social Entrepreneurship, Storytelling, Lessons from Pirates, Golden Age pirates, modern-day rebels

EP 106: The Intrapreneur: Confessions of a corporate insurgent Gib Bulloch

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Gib Bulloch is an award-winning social intrapreneur who consults, writes and speaks on topics relating to the role of business in society.

Gib believes passionately in the power of business to change the world and in the power of the individual to change the world of business. Gib founded and scaled Accenture’s global “not-for-loss” consulting business, ADP.

He left Accenture in 2016 to explore new ways of supporting purpose-driven insurgencies within the corporate world.

We discuss:

The Challenge of Status Quo

Driving change from within organisations

Corporate Stress Corporate

Mental Bullying

Social Change You can find out more about Gib here:

http://www.gibbulloch.com/about/

Tags: Gib Bulloch, Intrapreneur, Corporate Insurgent, Accenture, Circle of Young Intrapreneurs, circleofyi, Changemakers, Transformation, Digital Transformation, Accenture Development Partnerships, ADP

EP 96: Start Reverse with André Wiringa

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Experience is the new battlefield. Satisfaction is not enough anymore. Customer experience is the main driver of future loyalty and will turn your customers into raving fans.

Our guest is Chief Xperience Officer (CXO) and Managing Partner at Solutions Unlimited. He is the author of the wonderful book Start Reverse.

In this must-listen chat, Andre tells us about the philosophy of starting in reverse, of flipping marketing on its head to become “customering”. Customering means starting with the customer every touchpoint of your brand.

Andre tells us this means empowering your people and including them as main vehicles to the customer.

We talk experience economy, in-store experience, business as theatre, leaders as directors and workers as cast members.

We chat about the purpose economy, including how we must have our own personal purpose to align with that of an organisation.

Andre tells us about EPIC leadership, reverse leadership, game-changing brands, game-changer principles and thinking in 5D.

This is an awesome interview.

More experience economy here with Joe Pine: http://www.theinnovationshow.io/2018/01/31/ep-82-experience-economy-business-provocateur-joseph-pine-ii/

“There are no markets; there are only customers! Therefore, we must stop marketing in all of its manifestations. Think reverse and start customering.”

Find out about Andre and the book here:

Start Reverse – Book