The Innovation Show

A weekly show interviewing leaders in their fields, authors, renowned professors, inventors, innovators, change-makers and mavericks to inspire, educate and inform the business world and the curious. This Global show speaks of something greater beyond innovation, disruption and technology. It speaks to the human need to learn: how to adapt and love a changing world. It embraces the spirit of constant change, of staying receptive, of always learning. The show exists to enable people to be fully informed to lead better lives, lives packed with meaning.

EP 118 – Mapping Innovation: A Playbook for Navigating a Disruptive Age with Greg Satell

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“Every Square-Peg Business Eventually Meets Its Round-Hole World.” – Greg Satell

On this episode author, speaker and consultant Greg Satell shares with us the principles of his latest book: Mapping Innovation. In this show we discuss:

  • How so-called geniuses Einstein, Darwin and Fleming needed more than their individual genius to bring their ideas to life
  • Why innovation fails
  • A better understanding of innovation by dispelling myths
  • How Blockbuster, Kodak and others were well aware of the threats that disrupted them
  • How Air BnB and Hotels serve different market needs
  • New tools to frame problems
  • How innovation in the digital age has evolved from previous times
  • How collaboration is king
  • Highlight that you need to re-energise your human capital not just your technological resources
  • Why we need a personalised portfolio approach to our innovation efforts
  • How Google, Amazon and others prepare for their eventual cash cow disruption

You can learn more about Greg here:

https://www.digitaltonto.com/about/

https://www.gregsatell.com/